Arif Iqbal

Performance Marketer.

I run your ads harder than you do
and increase your revenue.

Performance Marketing
to SEO.

Website
Design.

About Me

Results-driven digital marketer with hands-on experience in SEO, website design, and client-facing campaigns.

Currently specializing in performance marketing to drive measurable business growth. Adept at managing full-cycle digital projects—from foundational SEO audits to executing targeted ad campaigns.

Leverages a strong background in customer relations to understand client needs and deliver high-impact digital solutions.

My Practical Work

Freelance Performance Marketer / Campaign Manager

DriveOn Car Rental

Managed and optimized end-to-end Google and Meta ad campaigns, driving a substantial increase in high-quality leads and maximizing ROI. Utilized A/B testing and data-driven performance metrics to refine targeting strategies, boosting conversion rates and user engagement. Analyzed market trends and consumer behavior to identify growth opportunities, directly contributing to revenue growth.

DriveOn Car Rental
Digital Marketing Freelancer (Fashion Boutique)

Maison Duo

Managed and optimized digital marketing strategies for a fashion boutique, focusing on effective Meta advertising that significantly boosted sales performance. Implemented data-driven approaches to refine the website's user experience, resulting in improved conversion rates and customer satisfaction. Conducted A/B testing to assess the effectiveness of ads and website modifications to enhance purchase metrics.

Maison Duo
Performance Marketing & Lead Generation

Shamim Hair Patch Centre

Executed a Meta Ads lead campaign that generated 315 qualified leads in one week, optimizing targeting and budgets to achieve a highly efficient ₹12 CPC.

Shamim Hair Patch Centre
Local SEO & GMB Optimization

Arsalan Salon

Executed a comprehensive Local SEO strategy and optimized the Google Business Profile for a salon. Improved local search visibility and strengthened online presence. Achieved 115 direct profile interactions within three months.

Arsalan Salon
Website Development & SEO Strategy

Draft and Data

Built and launched a complete, mobile-responsive website for a digital marketing agency, establishing a strong brand identity. Implemented core on-page SEO best practices during the build phase to ensure immediate search engine crawlability and indexing.

Draft and Data

My Skills

SEO

  • On-Page SEO
  • Off-Page SEO
  • Local SEO
  • Keyword Research
  • Google Business Profile Optimization

Performance Marketing

  • Meta Ads
  • Lead Generation Campaigns
  • Audience Targeting
  • Campaign Optimization

Website & Landing Pages

  • WordPress
  • Elementor
  • Conversion Optimization

Email & Automation

  • Email Marketing Campaigns
  • Marketing Automation Tools

Content & Design

  • Social Media Strategy
  • Graphic Design (Canva)
  • Basic Video Editing

Tools

  • Google Search Console
  • Meta Business Manager
  • WordPress
  • Canva